GLOBAL MARKETING PROGRAM
(for Global Members only)
The program for providing hotels of Russia, CIS Countries and the Baltic States in Global (GDS) and Alternative (ADS/IDS) Distribution Systems
Global Distribution Systems (GDS) that appeared in the ‘60s are nowadays the most important market for buying hotel services for travel operators and corporate users. The so-called “Golden Four” - Amadeus/System One, Galileo/Apollo, Sabre/Fantasia/Axess/Abacus and Worldspan provide 60 thousand hotels represented in GDSs with more than 90% of total volume of electronic bookings, coming from 600 thousand travel agencies, corporants and individuals worldwide.
Internet Distribution Systems (IDS) also known as Alternative Distribution Systems (ADS) appeared in ‘90s and got their second name being alternative to GDS.
While being on the GDS means that the hotel can be booked by a travel agent, being on the ADS/IDS means that the hotel is viewable on Internet portals and can be booked by millions of on-line visitors worldwide. Using the ADS/IDS the client gets an opportunity to select the hotel, the room type, the date, to book accommodation on-line and receive immediate confirmation by e-mail. There are thousands of such portals today: Expedia.com, Orbitz.com, HRS.com, Travelocity.com, Hotels.com, Hotelzon.com etc.
In 2011 the total volume of sales in GDS increased comparing to 2010 by 25 %.
The hotel not belonging to international hotel chains can be presented in GDS and ADS/IDS exclusively through the provider – the company having the appropriate rights and technologies.
Global Marketing Program ensures hotel’s visibility in GDS and ADS/IDS due to Best Eurasian Hotels providing.
Best Eastern Hotels together with its travel operator – the Russian company Academservice:
- has been working in GDS and ADS/IDS since 1993
- is the largest provider for hotels located on the territory of Russia, CIS Countries and the Baltic States and nowadays has the right to present in GDS more than 900 hotels from 160 cities of Russia, CIS Countries and the Baltic States
- provides its hotels in all “Golden Four” GDS and numerous ADS/IDS
- doesn’t demand any annual/monthly payment for loading the hotel in GDS and ADS/IDS
- provides the Next Generation Seamless Connectivity that ensures instant booking confirmation to the client
- provides immediate and automatic forwarding of reservations, coming from the GDS and ADS/IDS, to the hotels
- allows the hotel to operate with its selling strategies (direct update)
- gives the hotel the right to collect money from GDS and ADS/IDS clients itself
- is the financial guarantor of each reservation coming from GDS and ADS/IDS to the hotel
- receives commission from the hotel only from the actual price for GDS and ADS/IDS client accommodation, thus motivated to increase the number of bookings
- does not demand any special technical equipment for working in GDS and ADS/IDS
- takes all obligations for travel agencies’ commission transfers, payments to GDS and ADS/IDS, and telecommunication company.
- is a member of HEDNA (Hotel Electronic Distribution Network Association), incorporating the largest providers worldwide, GDS, hotel chains and international tourist consortia.
The price of participation presented in special offer.
In order to be loaded in GDS and ADS/IDS the hotel should present the official letter, on the hotel’s blank with the signature of the responsible manager and mail it with the specialized fulfilled hotel questionnaire to Best Eastern Hotels.
Your hotel will be accessible for bookings in 500 thousand GDS terminals worldwide and thousands of Internet portals not later than within 45 days from the moment of receiving these documents!
